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Vanity Fair Essay Contest 2010

The National Magazine Awards honor print and digital magazines that consistently demonstrate superior execution of editorial objectives, innovative techniques, noteworthy journalistic enterprise and imaginative art direction. The National Magazine Awards were established in 1966, when one award was presented to Look; the first award for digital journalism was presented to Money in 1997. The awards are sponsored by the American Society of Magazine Editors in association with the Columbia Journalism School and are administered by ASME. Each award winner receives a reproduction of Alexander Calder's stabile "Elephant," the symbol of the National Magazine Awards.

The National Magazine Awards support the Osborn Elliott Scholarship at the Columbia Journalism School. Named for the former Newsweek editor and Columbia dean, the scholarship is awarded to students who intend to pursue careers in magazine journalism.

The current categories are:


The First Winners: 1966-1969

For the first years of the National Magazine Awards, only one award was presented. Certificates of special recognition were also presented in 1966, 1967 and 1968. Nine magazines receieved commendations in 1966.

1966

Look "for its skillful editing, imagination and editorial integrity, all of which were reflected particularly in its treatment of the racial issue during 1965.”

Certificates of Special Recognition

Scientific American “for general excellence in its field and, particularly, for its special issue, drawing on many disciplines, dealing with the broad subject of urbanization.”

Grade Teacher “for its high quality treatment of important new subjects, conspicuously improved use of illustration and practical service to its readership—all within the limitations of a modest budget.”

Ebony “for imaginative and forceful treatment of social questions as reflected particularly in its issue on 'The White Problem in America.'”

Commendations

TIME "for the innovation of its well researched, expertly written and balanced series of ‘TIME Essays.’"

The New Yorker “for its skillful editing and for its flair for dramatic innovation as demonstrated by its publication of Truman Capote’s ‘In Cold Blood.’"

The American Machinist “for its comprehensive coverage on the balance of payments problem as it affects industry.”

Continuum “for its role, as a Roman Catholic magazine of small circulation, in delving into controversy and presenting strong conviction and thorough research in a handsome format.”

Motive “for skillful and dramatic presentations of major issues in a small-circulation Protestant magazine.”

Vogue “for its effective use of color in editorial pages.”

Fortune “for its clear and thoughtful presentations, including its series offering a fresh look at the influence of automation.”

TV Guide “for dealing thoughtfully with controversial topics in a setting where others might have settled for fan-appeal trivia.”

LIFE “for overall skill in dealing with contemporary civilization, cultural subjects and public affairs.”

1967

Life "in recognition of skillful, imaginative and constructive editing as reflected particularly in vivid photo reporting of the war in Vietnam, outstanding coverage of the civil rights issue, and effective support for the preservation of great works of art—in keeping with an admirable tradition of public education on cultural subjects.”

Certificates of Special Recognition

Motive “for editorial vitality, for tasteful innovation in design, and for forthright treatment of delicate issues that once would have been taboo in religious-affiliated publications."

1968

Newsweek "in recognition of that magazine's development of a new form of editorial analysis and advocacy in its major effort to present America's racial problems. The 'program of action,' published in Newsweek's issue of November 20, 1967, was an article combining reportage, analysis and opinion under the title 'The Negro in America: What Must Be Done.' The judges considered the project, clearly labeled as a departure from Newsweek’s standard policy, to have been skillfully and responsibly executed. They consider it a useful and important form, when sparingly used, in the news magazine field.”

Certificates of Special Recognition

Esquire “for its editorial creativity and diversity its original typographical and pictorial presentation, and its penetrating reporting of character and social trends as exemplified in its submitted article about Jack Ruby.”

Life “for its uncompromising and well documented series exposing the scale of organized crime in the United States and for its pursuit of new facets of the subject.”

Vogue “for visual grace, wit and innovation accompanied by printed content in harmony with its high graphic standard.”

1969

American Machinist Magazine "for its special issue, 'Will John Garth Make It?' which studied the U.S. industry’s role in combating unemployment, especially among those that companies might consider unemployable."



Recent Winners

General Excellence

Honors print and digital magazines in six categories based on content and audience. Businessweek received the first award in 1973. No award was given from 1974 to 1980. From 1981 to 2011, awards were presented in categories based on circulation size.

YearMagazine
1973Bloomberg Businessweek
1981ARTnews, Audubon, Bloomberg Businessweek, Glamour
1982Camera Arts, Newsweek, Rocky Mountain, Science 81
1983Harper's Magazine, LIFE, Louisiana Life, Science 82
1984The American Lawyer. House & Garden, National Geographic, Outside 
1985American Health, American Heritage, Manhattan Inc., TIME
19863-2-1 Contact, Discover, Money, New England Monthly  
1987Common Cause, Elle, New England Monthly, People
1988Fortune, Hippocrates, Parents, The Science 
1989American Heritage, The Sciences, Sports Illustrated, Vanity Fair  
19907 Days, Metropolitan Home, Sports Illustrated, Texas Monthly 
1991Condé Nast Traveler, Glamour, Interview, The New Republic 
1992National Geographic, The New Republic, Texas Monthly  
1993American Photo, The Atlantic, Lingua Franca, Newsweek
1994Bloomberg Businessweek, Health, Print, Wired
1995Entertainment Weekly, I.D., Men's Journal, The New Yorker  
1996Bloomberg Businessweek, Civilization, Outside, The Sciences  
1997I.D., Outside, Vanity Fair, Wired
1998DoubleTake, Outside, Preservation, Rolling Stone
1999Condé Nast Traveler, Fast Company, I.D., Vanity Fair 
2000National Geographic, Nest, The New Yorker, Saveur  
2001The American Scholar, Mother Jones, The New Yorker, Teen People 
2002Entertainment Weekly, National Geographic Adventure, Newsweek, Print, Vibe 
2003Architectural Record, The Atlantic, ESPN The Magazine, Foreign Policy, Parenting, Texas Monthly
2004Aperture, Budget Living, Chicago, Gourmet, Newsweek, Popular Science
2005Dwell, Glamour, Martha Stewart Weddings, The New Yorker, Print, Wired 
2006Esquire, ESPN The Magazine, Harper's Magazine, New York, TIME, The Virginia Quaterly Review 
2007Bulletin of the Atomic Scientists, Foreign Policy, National Geographic, New York, Rolling Stone, Wired  
2008Backpacker, GQ, Mother Jones, National Geographic, The New Yorker, Print 
2009Field & Stream, Foreign Policy, Reader's Digest, Texas Monthly, Wired
2010GQ, Men’s Health, Mother Jones, National Geographic, New York, San Francisco
2011Garden & Gun, Los Angeles, New York, Poetry, Scientific American, Women's Health
2012Bloomberg Businessweek, House Beautiful, IEEE Spectrum, Inc., O The Oprah Magazine
2013Martha Stewart Living, National Geographic, Outside, The Paris Review, Vogue
2014          Bon Appetit, Field & Stream, Inc., New York, Poetry, Sunset
2015Garden & Gun, Glamour, The Hollywood Reporter, Men's Health, Nautilus, The New Yorker

Design

Previously known as Visual Excellence (1970-1979). Honors overall excellence in print magazine design.

Year

Magazine

1970

Look                                                                                  

1971

Vogue

1972

Esquire

1973

Horizon

1974

Newsweek

1975

Country Journal and National Lampoon

1976

Horticulture

1977

Rolling Stone

1978

Architectural Digest

1979

Audubon

1980

GEO

1981

Attenzione

1982

Nautical Quarterly

1983

New York

1984

House & Garden

1985

Forbes

1986

TIME

1987

Elle

1988

Life

1989

Rolling Stone

1990

Esquire

1991

Conde Nast Traveler

1992

Vanity Fair

1993

Harper's Bazaar

1994

Allure

1995

Martha Stewart Living

1996

Wired

1997

I.D. Magazine

1998

Entertainment Weekly

1999

ESPN The Magazine

2000

Fast Company

2001

Nest

2002

Details

2003

Details

2004

Esquire

2005

Kids: Fun Stuff to Do Together

2006

New York

2007

New York

2008

Wired

2009

Wired

2010

Wired

2011

GQ

2012

GQ

2013

TIME

2014

New York

2015New York

Photography

Honors overall excellence in print magazine photography.

YearMagazine
1985Life                                                                                     
1986Vogue
1987National Geographic
1988Rolling Stone
1989National Geographic
1990Texas Monthly
1991National Geographic
1992National Geographic
1993Harper's Bazaar
1994Martha Stewart Living
1995Rolling Stone
1996Saveur
1997National Geographic
1998W
1999Martha Stewart Living
2000Vanity Fair
2001National Geographic
2002Vanity Fair
2003Condé Nast Traveler
2004City
2005Gourmet
2006W
2007National Geographic
2008Gourmet
2009GQ
2010Vanity Fair
2011W
2012Vogue
2013National Geographic
2014Bon Appetit
2015National Geographic

Feature Photography

Previously known as Photo Portfolio/Photo Essay (2004-2006) and Photo Portfolio (2007-2010). Honors the use of original photography in a feature story, photo-essay or photo portfolio.

Year

Magazine

2004

W                                                                                      

2005

TIME

2006

Rolling Stone

2007

City

2008

Vanity Fair

2009

The New Yorker

2010

The New Yorker

2011

ESPN The Magazine

2012

The New York Times Magazine

2013

W

2014

W

2015TIME

Single-Topic Issue

Honors magazines that have devoted a single issue to the comprehensive examination of one subject. The category was suspended in 2000-2001.

YearMagazine
1979Progressive Architecture                                            
1980Scientific American
1981Bloomberg Businessweek
1982Newsweek
1983IEEE Spectrum
1984Esquire
1985American Heritage
1986IEEE Spectrum
1987Bulletin of the Atomic Scientists
1988Life
1989Hippocrates
1990National Geographic
1991The American Lawyer
1992Bloomberg Businessweek
1993Newsweek
1994Health
1995Discover
1996Bon Appétit
1997Scientific American
1998The Sciences
1999The Oxford American
2002TIME
2003Scientific American
2004The Oxford American
2005Newsweek
2006TIME
2007Departures
2008Virginia Quarterly Review
2009Saveur
2010Wired
2011National Geographic
2012New York
2013Saveur
2014Bloomberg Businessweek  
2015San Francisco

Magazine Section

Honors a regularly published front- or back-of-the-book department or section.

YearMagazine
2005Popular Science                                                           
2006Backpacker
2007New York
2008Condé Nast Portfolio
2009Wired
2010New York
2011New York
2012New York
2013New York
2014Modern Farmer
2015New York

Website

Honors magazine websites and online-only magazines.

YearMagazine
2012New York                                                                       
2013The Atlantic
2014New York
2015Nautilus

Tablet Magazine

Previously known as Mobile Media (2010), Mobile Edition (2011) and Tablet Edition (2012). Honors magazines published on tablets and e-readers, including digital-only magazines.

YearMagazine
2010Epicurious                                                    
2011Esquire                                                                           
2012National Geographic
2013National Geographic
2014National Geographic
2015National Geographic

Multimedia

Previously known as Multimedia Feature or Package (2010) and Multimedia Package (2011). Honors digital storytelling and the integration of magazine media.

YearMagazine
2010New York                                                   
2011Virginia Quarterly Review
2012Foreign Policy                                                             
2013National Geographic
2014National Geographic
2015The Texas Observer

Honors the outstanding use of video by magazines published on digital platforms.

YearMagazine
2010Yale Environment 360                            
2011The Oxford American
2012The New York Times Magazine                                 
2013Mother Jones
2014Glamour
2015Vice News


Public Interest

Previously known as Public Service (1970-1985). Honors magazine journalism that illuminates issues of national or international importance. No award was given in 1973.

YearMagazineArticle(s)Author(s)
1970 Life"Fortas: A Question of Ethics”William Lambert
1971The Nation“The Wired Nation”
”The Cops Hit the Jackpot”
Ralph Lee Smith
Joseph C. Goulden
1972Philadelphia“The River Pirates ”
1974Scientific American“Life and Death in Medicine”Kerr L. White
1975Consumer Reports“Is the Water Safe to Drink?”Irwin Landau
1976Businessweek“The Corporate Woman: Up the Ladder, Finally ”Irene Pave
1977Philadelphia“The Forgotten Children”Loretta Schwartz
1978Mother Jones“Pinto Madness”Mark Dowie
1979New West“Hell on Wheels”Moira Johnson
1980Texas Monthly“Why Teachers Can’t Teach”Gene Lyons
1981Reader’s Digest“The Murder of Robbie Wayne, Age 6”;
“Marijuana Alert II: More of the Grim Story”
Mary Jane Chambers
Peggy Mann
1982The Atlantic“The Education of David Stockman"William Greider
1983Foreign Affairs“Nuclear Weapons and the Atlantic Alliance"McGeorge Bundy, George F. Kennan,
Robert S. McNamara and Gerard C. Smith
1984The New Yorker“Breaking the Spell”George F. Kennan
1985Washingtonian“Where Have All the Warriors Gone?”Nick Kotz, Nancy B. Nathan, Cathryn Donohoe
1986Science 85

“Technology for Peace: High-Tech Vigilance”;
“Technology for Peace: The Politics of Mistrust";  "Technology for Peace: The Inspectors”

R. Jeffrey Smith,
Roger Bingham, Carl Posey
1987Money“Inside the Billion-Dollar Business of Blood”Andrea Rock
1988The Atlantic“The Morning After”Peter G. Peterson
1989California“Halcion Madness"; "Halcion: Prescription for Trouble?”Cindy Ehrlich
1990Southern Exposure“Don’t Count Your Chickens”
“Inside the Slaughterhouse the Fox Guarding the Hen House”
Barry Yeoman,
Barbara Goldottas, Tom Devine
1991Family Circle“Toxic Nightmare on Main Street”Stephanie Abarbanel
1992Glamour“Teenage and Pregnant: Where are the Doctors Who Will Do Abortions?”
“A Town Held Hostage”
Le Ann Schreiber
Francis Wilkinson
1993The Family Therapy Network“Whatever Happened to Community Mental Health?—Revising the Dream”;
"Steering through the Storm"; "Making House Calls”
Mary Sykes Wylie
James Carlin, Laura M. Markowitz
1994Philadelphia“Less Than One Percent"; "Floxin Follow-Up"; "Floxin Update”Stephen Fried
1995The New Republic“No Exit";"She’s Baaack!”Elizabeth McCaughey
1996Texas Monthly“Not What the Doctor Ordered”Mimi Swartz
1997Fortune“How Bill Ruckelshaus is Taking on the New York Mob"; “Carting Away New York City’s Garbage Cartel”Richard Behar
1998The Atlantic“The Computer Delusion”Todd Oppenheimer
1999TIME“Corporate Welfare”; “Paying a Price for Polluters”; “The Empire of the Pigs”Donald L. Barlett and James B. Steele
2000The New Yorker“The Demon in the Freezer”Richard Preston
2001TIME“How the Little Guy Gets Crunched”; “Soaked by Congress”; “Throwing the Game”Donald L. Barlett and James B. Steele
2002The Atlantic“Bystanders to Genocide”Samantha Power
2003The Atlantic“The Fifty-First State?”James Fallows
2004The New Yorker“Lunch with the Chairman”; “Selective Intelligence”; “The Stovepipe”Seymour M. Hersh
2005The New Yorker“Torture at Abu Ghraib”; “Chain of Command”; “The Gray Zone”Seymour M. Hersh
2006The New Yorker“The Climate of Man”Elizabeth Kolbert
2007Vanity Fair“Rules of Engagement”William Langewiesche
2008The Nation“How Specialist town Lost His Benefits”; "Specialist Town Takes His Case to Washington”Joshua Kors
2009Bicycling“Broken”David Darlington
2010The New Yorker“The Cost Conundrum”Atul Gawande
2011The New Yorker“Letting Go”Atul Gawande
2012The New Yorker“The Invisible Army”Sarah Stillman
2013Texas Monthly“Mothers, Sisters, Daughters, Wives”Mimi Swartz
2014TIME                  “Bitter Pill: Why Medical Bills Are Killing Us”Steven Brill
2015Pacific Standard"Women Aren't Welcome Here"Amanda Hess

Personal Service

Previously known as Service to the Individual (1974-1985). Honors the use of print to serve readers’ needs and aspirations. No award was given in 1981.

YearMagazine
1974    Sports Illustrated
1975Esquire
1976Modern Medicine
1977Harper's Magazine                                                                                          
1978Newsweek
1979American Journal of Nursing
1980Saturday Review
1982Philadelphia
1983Sunset
1984New York
1985The Washingtonian
1986Farm Journal
1987Consumer Reports
1988Money
1989Good Housekeeping
1990Consumer Reports
1991New York
1992Creative Classroom
1993Good Housekeeping
1994Fortune
1995SmartMoney
1996SmartMoney
1997Glamour
1998Men's Journal
1999Good Housekeeping
2000PC Company (renamed Smart Business for the New Economy)
2001National Geographic Adventure
2002National Geographic Adventure
2003Outside
2004Men's Health
2005BabyTalk
2006Self
2007Glamour
2008Popular Mechanics
2009Esquire
2010New York
2011Men's Health
2012Glamour
2013Los Angeles
2014Cosmopolitan
2015O, The Oprah Magazine

Leisure Interests

Previously known as Special Interests (1986-2001). Honors the use of print to provide practical information about recreational activities and special interests.

YearMagazine
1986    Popular Mechanics                                                                                   
1987Sports Afield
1988Condé Nast Traveler
1989Condé Nast Traveler
1990Arts & Antiques
1991New York
1992Sports Afield
1993Philadelphia
1994Outside
1995GQ
1996Saveur
1997Smithsonian
1998Entertainment Weekly
1999PC Computing
2000I.D.
2001The New Yorker
2002Vogue
2003National Geographic Adventure
2004Consumer Reports
2005Sports Illustrated
2006Golf Magazine
2007O, The Oprah Magazine
2008New York
2009Esquire
2010New York
2011Men's Journal
2012Saveur
2013Wired
2014O, The Oprah Magazine
2015Backpacker

Reporting

Previously known as Reporting Excellence (1970-1980). Honors reporting excellence as exemplified by one article or a series of articles.

YearMagazineArticle(s)Author(s)
1970 The New Yorker”Annals of Politics”
“Casualties of War"                                                           
Richard Harris
Daniel Lang
1971The Atlantic”Soldiers”Ward Just
1972The Atlantic”The 8,000,000: Report from China”Ross Terrill
1973New York”The Landlords of Hell’s Bedroom”; “The Old Man in the Bronx”Gail Sheehy
1974The New Yorker”Casualties of the Workplace”
“The Plundered Past”
Paul Brodeur
Karl E. Meyer
1975The New Yorker”Supertanker”Noel Mostert
1976Audubon”Dr. Strangelove Builds a Canal”
“Song of the Seal”
Alvin Joesphy
George Rieger
1977Audubon”Cheap Chemicals and Dumb Luck”Curtis K. Stadtfeld
1978The New YorkerA Six-Part Series on AlaskaJohn McPhee
1979Texas MonthlyA Three-Part Series on Life in Three Disparate Areas of TexasRichard West
1980Mother Jones”The Corporate Crime of the Century”Mark Dowie
1981National Journal”Money Makes the World Go Round: But What If It Can’t Any More?”Robert J. Samuelson
1982Washingtonian”The Saving of Mr. President”John Pekkanen
1983Institutional Investor”Drysdale: What Really Happened?”Chris Welles
1984Vanity Fair”When Memory Goes”Francine du Plessix Gray
1985Texas Monthly”The Man in the Black Hat”Paul Burka
1986Rolling Stone”The Plague Years”David Black
1987Life”The Liberation of Lolly and Gronky”Anne Fadiman
1989The New Yorker”Tehran Summer”Robin Wright
1990The New Yorker“Beyond the Mountains”Mark Danner
1991The New Yorker”Deal of the Year”Connie Bruck
1992The New Republic”Highway to Hell”; “Rolls-Royce Revolutionaries”; “Back to the Hills”Michael Kelly
1993IEEE Spectrum“Iraq and the Bomb”
“Halting Proliferation”
Glenn Zorpette
John A. Adam
1994The New Yorker“Remembering Satan”Lawrence Wright
1995The Atlantic”Reefer Madness: Marijuana and the Law”Eric Schlosser
1996The New Yorker”The Politics of Perception”Connie Bruck
1997Outside”Into Thin Air”Jon Krakauer
1998Rolling Stone”The True Story of John/Joan”John Colapinto
1999Newsweek”Clinton and the Intern”; “The Secret War”; “The Tripp Trap?”Michael Isikoff and Evan Thomas
2000Vanity Fair“Madness Visible”
“Forensics of War”
Janine di Giovanni
Sebastian Junger
2001Esquire”The Perfect Fire”Sean Flynn
2002The Atlantic”Crash of Egypt Air 990”William Langewiesche
2003The New Yorker”In the Party of God”Jeffrey Goldberg
2004Rolling Stone”The Killer Elite”Evan Wright
2005The New Yorker”Dying in Darfur”Samantha Power
2006Rolling Stone”The Man Who Sold the War”James Bamford
2007Esquire”The School”C.J. Chivers
2008National Geographic”China’s Instant Cities”Peter Hassler
2009The New York Times Magazine”Right at the Edge”Dexter Filkins
2010The New York Times Magazine”The Deadly Choices at Memorial”Sheri Fink
2011Harper’s Magazine”The Guatanamo ‘Suicides’”Scott Horton
2012The New Yorker”The Apostate”Lawrence Wright
2013GQ”18 Tigers, 17 Lions, 8 Bears, 3 Cougars, 2 Wolves, 1 Baboon, 1 Macaque, and 1 Dead Man in Ohio”Chris Health
2014The New York Times Magazine”The Dream Boat”Luke Mogelson
2015GQ"Inside the Iron Closet"Jeff Sharlet

Feature Writing

Honors original, stylish storytelling. Incorporates Profile Writing as of 2013.

Era un punqui, - ответила Росио. Беккер изумился. - Un punqui. - Si. Punqui.

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